13.Cafeology
2026
Miami, US
Art Direction
Logotype
Packaging
This new concept will soon open in West Palm Beach, Miami. The visual identity has been designed as a strong and contemporary statement, inspired by Miami’s colors while embracing a deliberately minimal aesthetic.
The graphic system is built around a limited two-color palette, creating a bold, clear, and timeless identity. This intentional simplicity allows the focus on: high-quality coffee.
This minimalist approach extends to the space itself, conceived as a clean and coherent environment that reflects the brand’s visual language. The goal is to reinterpret traditional Miami cafés through a modern, refined design, bringing a fresh and distinctive perspective to the local coffee scene.